DW17
What a night.
With our concept for the sleeping patterns advertising that we did with Simba Sleep being one of our proudest moments here at UX, we submitted to the Design Week awards on their 30th anniversary.
Surely enough, we got the confirmation that we were shortlisted in the ‘Brand Campaign’ category.
Although we knew we were up against some world-renowned agencies, this small studio in Liverpool got dressed up and went to the ceremony quietly confident.
As we arrived at the Tower of London, we were greeted by a glass of bubbly, followed by a 3-course dinner & more drinks. Full & merry, the ceremony began.
We narrowly missed out on the physical award, which was won by AKQA for their work with Airbnb. However unexpectedly we achieved a high commendation for our work, which we are still to this day extremely proud of!
You can see the case study for our award-winning work here.