Mahabis weren’t getting the attention they deserved on social media. The best slippers in the world were getting overlooked. They asked us to help them stand out from the crowd.
We jumped in with both feet and put some fun back into Mahabis. We took comfort to new, and unexpected, levels in a lively shoot with models relaxing in playful ways. And we shot it against a bold palette to complement their soles and inject some colour and vibrancy into the brand.