Suprisingly Simple Supplements

Indi is the simple way to complete nutrition. Supplements that have everything you need and nothing you don't - no unnecessary ingredients, no unnecessary complication.

How we helped

We created a brand system that puts the ingredients up front. Colourful bars communicate exactly what is in each supplement in an easy to understand and engaging way. So Indi can be totally transparent about what's in each product.

This bar system has been designed to work across digital and print giving the flexibility to create a diverse range of assets that can hero messaging and imagery.

Nutrition really has never been simpler.


  • Branding Identity
  • Packaging
  • Animation & Motion
  • Brand Launch